Content Management

Posted by on May 14, 2013 in CONTENT STRATEGY | 0 comments

Fresh, expertly written copy that influences…

Content ManagementWebsite copy, blog posts, newsletters, email marketing, social media and copy for print collateral for search engines, sales, and donor communications. Content management can ensure a steady stream of relevant, engaging information to support your marketing strategy. A content management plan will include:

 

  • a review of mission and marketing objectives
  • sales or donation goals
  • brand voice
  • target audience demographics and interests
  • posting strategy | subjects for posting
  • strategic alliances
  • sources for original and shared content
  • frequency and timing of posts

If you would like to get started on managing your content assets, click here.

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